omacon

SEO- search engine optimization


Search engine optimization (SEO) is the process of improving the visibility of a website or a web page in search engines via the "natural" or un-paid ("organic" or "algorithmic") search results. In general, the earlier (or higher on the page), and more frequently a site appears in the search results list, the more visitors it will receive from the search engine's users. SEO may target different kinds of search, including image search, local search, video search, academic search, news search and industry-specific vertical search engines.


Please note that there are many dubious SEO techniques employed by some agencies in an attempt to improve rankings. At Omacon we steer clear of these techniques, many of which have/will lead to sites getting banned from major search engines.

We stick to the fundamentals – quality relevant content which is visible to the search engines. This is what the search engines are looking for.

SEO Business Strategy

A proper SEO strategy is critical to the success of any online business development plan whether through paid advertising or reliance on organic search engine results.

Google adword campaigns for example will lower your cpc (cost per click) based on the relevance of the website landing page and so a properly SEO'd landing page will pay less for the same page position as a poor SEO'd page.

At Omacon we use state of the art software which uses the latest algorithms employed by major search engines to rank search results. This software provides us with highly targeted results from which we are able to analyse your site in detail and recommend HTML changes to your webmaster.

Backlinks

We can also ensure that your site is submitted to relevant directories.

The number and quality of links back to a site will also have a dramatic effect on its search rankings. As part of our SEO services we can also build relevant backlinks.

Product submission to the search engines will also improve rankings. Please review our product submission section for details.

Services

Includes a keyword review to highlight main keywords

Basic site review from £200

Comprehensive analysis and benchmark against top competitors to include keyword usage in title/body text etc, site compatibility,link back analysis and social media links etc. from £500

Targeted Relevant Backlinks from £1 each – minimum set up/analysis fee £50

Site Submission – including review and analysis of relevant directories from £100

Comprehensive hard copy reports available to pass to your webmaster.